UNDER THE PARASOL
Tag: Parasol Projects

Pop Up Stories: Are You a Knitter?
A very wooly Pop Up by We Are Knitters (WAK) took over our favorite boutique space at 251 Elizabeth for three months, ending on January 13th. If you love knitting, you probably know We Are Knitters and their “Do It Yourself” kits with everything you need to knit your own garments. Besides DIY knitting kits, […]
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Pop Up Stories: Scripts Re-Imagined
Have you ever imagined a Pop Up art exhibition with your favorite movie scripts transformed into fine art pieces? That is exactly what Timothy Mendonça has done with his latest multimedia exhibit entitled, scriptART: The Collection Volume One. Timothy is a New York-based artist, writer, and filmmaker from Newport, Rhode Island. He attended the University […]
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Pop Up Stories: Love Yourself
A very intimate event Popped Up in our charming boutique at 173 Elizabeth this past October. Entitled Love Yourself, Rue du Paradis invited us to dive into the world of bespoke lingerie. Fanny Karaman, who was born in Germany, is a half French half Turkish attorney and entrepreneur, based in Brooklyn. Previously to becoming a lawyer, […]
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Pop Up Stories: Good Vibes Only
This past September we had a rather special Pop Up at 2 Rivington. Just as the fall started, Mary Kathryn Medlock came to uplift our spirit with an immersive art experience – “The Pink Passport” Pop Up – which featured high vibe curated events designed to inspire. Mary Kathryn is a multi-disciplinary artist based in […]
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How Much Does A Pop Up Shop Cost? 4 Budget Tips
How Much Does a Pop Up Shop Cost? What comes to mind when you think of a pop up shop? First and foremost, think of the benefits of creating unique consumer experiences at a low-risk commitment! While opening a storefront for any brand can become daunting and costly, pop up shops have become a solution […]
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What Is A Pop Up Shop & What A Pop Up Can Do For Your Brand
What Is A Pop Up Shop? As the fashion, culture, and style hub of the world, New York may be the best city for popping up. Pop up shops have taken the retail world by storm over the past ten years or so as a much cheaper way to gain brand exposure than signing lengthy […]
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