UNDER THE PARASOL
Tag: lifestyle
POP-UP STORIES: Mind, Body, & Fashion
Making a wardrobe sustainable, comfortable, yet still fashionable starts with a simple commitment: opting for ethically engineered garbs with a sense of design mapped onto skin-friendly breathable fabrics, a mission Seek Collective has set out to achieve a few years ago. Carol Miltimore, the founder of Seek Collective, wanted to create a brand with a […]
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POP-UP STORIES: Supporting a Sustainable Lifestyle
Organic food has been the city’s staple for years, but what about ethically sourced clothing? The average New Yorker never ranks their brain about the origin of their leather shoes or accessories, or where the cozy wool or linen they adore comes from, but now, Neha Rane, a fellow Big Apple resident is looking to change that. “I wanted to raise awareness,” says Rane, the Indian, born UK, educated businesswoman, and mastermind behind Solstreet. […]
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Pop-Up Stories: A New Kind of Business Model for PR
Pop up shops, showrooms, and installations represent new, exciting opportunities for brands looking to open a store or physical presence without the weight of a long-term lease. I’s not just brands who see pop ups as the future of retail: even independent artists may find that popping up a temporary exhibition is a realistic alternative […]
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